In order to pursue it, I had to forge my own path. I transitioned from architectural design to branding design, which eventually led to creating marketing collateral before eventually consulting as a digital strategist for large global corporations. I’ve created & managed multi-million dollar campaigns seen & experienced by tens of millions of people around the world, in which my innovations have been recognized + featured in reputable publications incl. Vogue, Lonely Planet, & Vice.
As fun as it's been working on such far-reaching impact-at-scale projects, I have since discovered where my true interest lies: in deeply impacting the individual. I have taken all the years of skills, knowledge, and experience to apply it directly to the most innovative & inspiring type of all; the entrepreneur.
I now directly get to support & guide the business owner in pursuing their own dreams. I can honestly say that it is the most fulfilling experience to date. Currently, I consult privately with brands & business owners as well as having founded The Vizion, a social enterprise that supports visionaries bringing their biggest business ideas to life. Within it, we run a social support club called The Vizion Lab, and the BUILD Mastermind Program, a sales + growth focused incubator for visionaries with a brand, business or project idea they want to scale to the next level, sustainably.
I have transformed hundreds of lives in which the individual started with only an inkling of an idea, and through deep work we planned, designed, and built what they envisioned for themselves. As a co-creator in their journey, I am constantly honoured & humbled to be their guide in this incredibly meaningful work.
Mentoring is my greatest pursuit & I am privileged to guide others in the powerful combination of improving their marketing + mindset.